• "Garment & Accessories Mart" will feature basic mass merchandise
• "Fashion Gallery" will feature high fashion and brand labels
• "Fashion Designers' Showcase" will feature fashion design talents
• Fashion shows and seminars will be organised
• "Hong Kong International Textile & Garment Machinery & Technology Fair 2006" will be held concurrently at Hall 5

Year	No. of Exhibitors	No. of Buyers	Gross Area
2005	904	19,430	25,548 sq. m.

Styled for Success
As product cycles in the fashion industry get shorter, there's a need to keep in closer touch with the latest trends and maintain meaningful dialogue with customers. How better to cultivate these contacts than in one place - somewhere with a strong background in apparel and accessories, and which is a meeting place for the world?

Hong Kong - Fashion Capital
Hong Kong is that place, and Hong Kong Fashion Week for Spring/Summer 2007 is that event. More and more exhibitors and buyers from around the world are doing the smart thing and gathering in the city every July - by doing so, they are making the most of this vibrant platform to grow their business.

The Spring/Summer edition is now an established phenomenon on the international fashion calendar and growing in popularity each year. The last event saw an increase of almost 30% in trade buyer attendance. And not only is it getting bigger - it is also becoming more diverse. In 2005, 904 exhibitors from 18 countries and regions, including group pavilions from Chinese mainland, India, Korea, Macau, Taiwan and Thailand, attended.

Something for Everyone
Total buyer attendance was 19,430, coming from 95 countries and regions all over the world. The buoyancy of Asian economies was evident in the fact that there was a 68% increase in trade visitors from the region. Europe and North America posted healthy growth rates, too. One of the reasons for the boom in attendance was undoubtedly the abolition of textile quotas at the beginning of 2005. This has opened up new sourcing avenues and buyers were keen to make the most of the opportunities presented.

Buyers include wholesalers, chain stores, high-end department stores, famous brand names and chic boutiques. Collectively they are looking for the whole gamut of products: babies and children's wear, women's wear, men's wear, lingerie and nightwear, executive wear, casual wear, fur and leather, cocktail and evening gowns, outerwear including sportsgear, footwear and bags.

Information Exchange
The show is supported by a programme of fashion shows, seminars and networking events. The runway parades feature a wide variety of designer collections, from up-and-coming designers to well-established brand names from around the world.

Secure Your Space
Don't get left behind - the fashion world moves fast and you need to move with it. So book your space for Hong Kong Fashion Week for Spring/Summer 2007 now!

Exhibitors' Comments
"Over the last two days, we have already received orders from Italy and the Middle East, and there are potential customers from North America and South East Asia. We are already planning to come back next year, and I'm really thankful to the organiser who've been helpful to us as this is our first show."

Julie Devera, General Manager & Designer,
Baby Js Children Fashion, Philippines

"We had been keen to make our presence felt at Fashion Week over the past 4 years in order to keep up contacts with buyers, especially those from Europe which is our major market. In fact, we have been quite successful in meeting new customers during the previous events, and has secured orders from buying agents of international brands based in Hong Kong."

Kakanan Assarasakorn, Fabric Sales Manager,
Akko Group Int'l Co Ltd, Thailand

"We are very pleased with this year's results as we have already received confirmed orders from Italy, Japan, Sweden, Israel, Turkey and Australia."

Stefanie Lim, Marketing Manager, Dina Midiani Tee, Indonesia

"We have been taking part in Hong Kong Fashion Week since 1989. It's the best opportunity for us to show our products to buyers and we have always achieved very good results at the fair. There are more high volume buyers at Hong Kong Fashion Week."

Lu Lu Cheung, Director and Chief Designer,
Rolls Group Ltd, Hong Kong

Attendance Statement
Breakdown of Buyers (Outside Hong Kong) by Region

	Asia	68.6%
	Europe	13.6%
	North America	8.7%
	Australia and Pacific Islands	3.9%
	Middle East	2.5%
	Central and South America	1.7%
	Africa	1.0%

Health and Comfort Come First at Smoke-Free HKCEC
From 1st January 2006, the Hong Kong Convention and Exhibition Centre will become a smoke-free venue. This is in line with best international practices and the wishes of visitors and event participants. It also reflects the venue manager's commitment to providing a comfortable, health-conscious environment at this world-class facility.