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[ INDIA: PJL Clothing To Enter Childrenswear Market ]

2003-1-23 9:13:00
PJL Clothing (India) has revealed it plans to enter the lucrative childrenswear
market and increase the number of its multi-brand outlets by 25 per cent to 500
stores.

The managing director of the Pepe Jeans subsidiary, Chetan Shah, told The
Financial Express it also plans to boost the number of exclusive franchisee-
operated flagship stores by a further dozen in the next fiscal year.

"The objective behind the move (expansion drive) is to reach out to a wider
target audience," he said.

"With the move, we hope our overall sales turnover to grow by an additional 30
per cent within a year. Currently, we are growing at a rate of 40 per cent per
annum."
 
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