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China : Youngor way ahead in clothing brand battle |
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2006-5-31
China : Youngor way ahead in clothing brand battle
Youngor is a leading cloth brand, which has left its competitors way behind in the brand battle.
Established in 1979, the company used to manufacture only shirts, but now the brand has diversified itself into the production of fabrics and sells from more than 1000 company owned retail shops in China.
A senior official of Youngor gives full credit to its workers, who whole-heartedly work in the factory. Reciprocating to the workers’ dedication, the company pays each of them RMB1500 per month.
Industry insiders believe that this is the best salary workers can ever receive.
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