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Significant increase in visitors from Northern China at SPINEXPO |
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2011-3-21
A program of seminars completed our marketing offering during the first two days of the trade show. Stoll Germany, WGSN, StyleSight, Celessence and Shartex joined in offering visitors the latest news about their technologies and trends for the upcoming seasons.
SPINEXPO also offered a seminar targeted towards exhibitors, in which a preview of Autumn/Winter 2012-2013 color ranges and product trends was presented for the first time since the trade fair first launched. A new tool, a "Fashion Intelligence Report" was also presented which will be made available to participating companies twice every season focusing on the strong points of leading boutiques in various places around the globe.
The first of these two reports will present flagship products from Europe’s capital cities (Paris, Milan and London), highlighting the most fashion-related details, as well as aspects that we found worth pointing out in leading boutiques in numerous Chinese cities. The second edition will be dedicated to Summer and will illustrate the trends of St. Tropez (France), St. Barth and another seaside town.
The next edition of SPINEXPO will be held at the recently renamed "Shanghai World Expo Exhibition & Convention Center" (previously the Expo Theme Pavilion) from September 6th-8th, 2011, which will enable the exhibition area to be increasedby over 30% and accommodate an even greater number of exhibitors of all nationalities, selected for the quality and creativity of their products, on a single floor of reference.
This change of site will be the start of a new phase for a trade fair that never ceases to improve and develop to the satisfaction of visitors who are becoming increasingly important and whose numbers are ever-increasing.
Source:SPINEXPO 2011
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